T&S Brass was launching a system for monitoring restaurant water consumption, a foodservice industry first. Explaining this product through traditional photography or videography wouldn’t clearly articulate its functionality and benefits, so VantagePoint turned to animation and 3D design.
A 3D, stylized restaurant was created and showcased within an animated video to showcase how T&S WaterWatch works and benefits restaurant operators. The video was leveraged on YouTube, in email marketing, on the product landing page and through the sales channel.