When Henny Penny was building The Incubator, the new Innovation Center that houses their engineering and food science teams, they wanted to bring their brand to life within the state-of-the-art facility to inspire their teams and impress customers and prospects who would visit the space. They came to VantagePoint for help with creating a robust branded environment.
Following an extensive planning and concepting process, VantagePoint provided the design and production management for several large-scale areas within the Incubator. The team worked to weave the whimsical tone of the brand throughout the facility and endear the brand in the hearts of visitors and employees while continuing to serve the practical needs of the location.