For each of its key product offerings, AyrKing’s video strategy calls for both a traditional product demonstration video and an animated explainer video. The animated videos are intended to introduce the key features/benefits of the product, while also showing the inner workings and harder-to-visualize selling points.
VantagePoint has developed a number of product animations for AyrKing, featured on their website, on social media, in email marketing and during sales calls.
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