We know what works. We attend industry trade shows and events for nearly all of our clients. We take photos. We assess competitive booths and walk the floors, learning what it takes to engage with the right B2B buyers, collect leads and close deals. And we bring back our learnings and apply them to our clients.
Nearly all of our clients participate in regular trade show marketing programs with major industry events, giving us deep insight into the approaches that are successful and those that aren’t. We’re experienced with pre-show, at-show and post-show marketing, and we work with all major exhibit houses to design attention-getting booths and interactive exhibits.
As an integrated agency, we also work hard to be sure your trade show presence is part of your year-long cohesive brand communications strategy, and we align our teams and yours around these shows to make sure you get the best use of your very large investment.