OUR SERVICES

B2B fractional marketing services to help solve your business challenges.

We are a B2B agency of fractional CMOs and experienced marketing experts that understand business, not just marketing. We combine business and consulting expertise with turn-key execution to drive measurable and sustainable growth for our clients.

No B2B marketing journey is the same

That’s why, at VantagePoint Marketing, our fractional CMOs navigate each opportunity based on your unique marketing landscape, drawing from our wide range of services and our more than 30 years of experience.

Our fractional chief marketing officers are supported by “integrated specialists” — experts in a variety of marketing disciplines, all working together to achieve our client’s business and growth goals by prioritizing the best ideas that enable the highest ROI.

Below are some of the most popular marketing tactics we execute for our clients in support of our fCMO consulting. But they truly only scratch the surface of the B2B marketing strategies and tactics we regularly deploy. Click through to learn more.

Why VantagePoint Marketing?

Our goal is for our fractional CMO consultants to guide your B2B marketing efforts using insight and ideas to achieve powerful business impact. What does that mean for you?

Gain more insight

We’re exclusively B2B, and well-versed in simplifying the complex — from sales channels to customer journeys to product messaging. We are perspective-seekers, to help each client to find the best VantagePoint. Our fCMOs undertake a strategic assessment of your needs and craft a custom plan that will provide you with the best results.

Get better ideas

Once the strategic plan is in place, our integrated execution services can help bring ideas to life. And we're not just creative for creativity’s sake — everything we do is designed to support your strategic goals. Our integrated execution specialists brings the best ideas to bear on a particular problem, and we assemble them in a cohesive, creatively driven whole that's engineered for maximum marketing ROI.

Experience real impact

We’re purposefully driven to provide long-term ROI for you, and that guides all of our fractional CMOs' strategic recommendations and marketing execution. We want to be long-term partners with your business, and we do everything we can to make successful marketing ROI easier, not harder. Above all, we’re monitoring carefully to be sure you’re getting real business results.

Testimonials

T&S Brass
“We are in the 20th year of our relationship with VantagePoint. I truly view them as an extension of our marketing department. We have found them to be incredibly resourceful and proactive. I appreciate the passion their team has for impacting our business.”
Eva-Marie Fox
Vice President, Marketing
LTI
“VantagePoint Marketing has become an integral part of LTI. Their creative work is excellent, and since utilizing VP’s public relations services, LTI is now providing our industry’s most interesting and educational written content. ”
Mike Purcell
Vice President, Sales & Marketing
Nason
“VantagePoint continuously takes the time to understand our business model and has implemented digital strategies and tactics that align with all of our objectives. The team is a great asset to Nason, and we have relied on them to be our marketing department.”
Danny Dehler
Director, Sales & Marketing
Refrigerated Foodservice Group
“The team at VantagePoint was instrumental in taking us through a brand strategy process. Their industry knowledge was key, since there was no learning curve. VantagePoint was always friendly, always responsive, and a valued partner to our business.”
Caitlin Rodgers
Marketing Consultant

Insights