SEO Packages for B2B - VantagePoint

SEO for manufacturers & other B2B companies

Affordable SEO packages for B2B websites

Is your website performing like it should? Search engine optimization for manufacturing companies and other B2B marketers can improve the visibility of your B2B products or services you offer, increase conversion rates, and make the most of your website investment.

Why choose VantagePoint SEO for industrial manufacturers and other B2B marketers?

SEO can often be mysterious, with confusing terms, overpromised results, and unclear reporting. VantagePoint Marketing has solved that! Our SEO packages give complete transparency by showing what we’re doing to improve your B2B website SEO with real-time dashboards and monthly reporting and recommendations.

We know the B2B sales channel is complex and the sales cycle is long. So rather than performing typical consumer SEO tactics with questionable application to a B2B setting, we focus our SEO efforts on the activities and content that’s critical for your business-to-business environment.

What makes VantagePoint B2B SEO different?

All SEO service providers aren’t created equal. Here’s what makes our B2B onsite SEO packages stand apart:

  • Complete performance transparency
  • No long-term contracts
  • Real-time, easy to read dashboards
  • Nearly 30 years of exclusively B2B experience
  • SEO content for manufacturers and other B2B companies
  • Net Promoter Score of 96

An industrial SEO success story for a B2B manufacturer

  • Doubled search visibility
  • Ranking for 348 total keywords
  • 33% increase in first-page keywords
  • 33.6% decrease in bounce rate
  • 96% increase in average pages per session among organic visitors
  • 8% growth in online orders

B2B Website SEO Packages

Whether you need an SEO starter package, or your needs are more complex, we’ve got a B2B SEO package plan built for you:

Matterhorn
  • Full-service onpage SEO package
    • Keyphrase strategy, research, on-page technical optimization
  • 8 B2B link building activities per month
    • Domain research, outreach, guaranteed links
  • 3 pieces of B2B SEO content development monthly
    • Industry-relevant content written to attract links and traffic
  • Google My Business profile management and support
  • Real-time SEO performance dashboard
  • Monthly SEO progress report
    • Detailing key achievements, observations, findings, etc.
Price: $4,125/mo
Denali
  • Full-service onpage SEO package
    • Keyphrase strategy, research, on-page technical optimization
  • 10 B2B link building activities per month
    • Domain research, outreach, guaranteed links
  • 5 pieces of B2B SEO content development monthly
    • Industry-relevant content written to attract links and traffic
  • Google My Business profile management and support
  • Real-time SEO performance dashboard
  • Monthly SEO progress report
    • Detailing key achievements, observations, findings, etc.
Price: $5,250/mo
Everest
  • Full-service onpage SEO package
    • Keyphrase strategy, research, on-page technical optimization
  • 12 B2B link building activities per month
    • Domain research, outreach, guaranteed links
  • 7+ pieces of B2B SEO content development monthly
    • Industry-relevant content written to attract links and traffic
  • Google My Business profile management and support
  • Real-time SEO performance dashboard
  • Monthly SEO progress report
    • Detailing key achievements, observations, findings, etc.
Price: $7,500/mo

No long-term contracts

SEO isn’t an “instant results” service, and seeing the benefits takes time. But we’re so sure you’ll be satisfied with our performance, our initial contract length is only 6 months, unlike many other SEO service providers that require 1, 2 or even 3-year contracts.

Frequently Asked Questions about VantagePoint B2B search engine optimization packages:

What’s needed from me to begin?

To kick things off and be sure we’re providing the best value for your investment, VantagePoint will start with an onboarding questionnaire to gather foundational background information. The survey includes questions like:
• What platform/CMS does your website operate on (WordPress, etc.)?
• What URL, username and password can we use to login to the backend of your website?
• What is your Google Analytics admin account username and password?
• What are your primary goals for improving SEO (product sales, more leads, increased web traffic, etc.)?
• In an ideal world, what keywords would you be ranking highly for?

How long does it take to get started?

Once you’ve completed the questionnaire, you’ll have access to your own performance dashboard and our team will begin “Month Zero” efforts within 7 business days.

What happens in Month Zero?

During Month Zero, we perform your onsite SEO audit, analysis and research, competitive research, plus initial content topic research and link building prospecting. It’s literally a research and strategy month, meaning you probably won’t see much in the way of improved search results, or new content, during this month. After this initial 30 days, however, you can expect to see full deliverables every month.

How long does it take to see results?

It’s important to remember that SEO isn’t an “instant results” marketing tactic, but instead is a long-term play that offers greater ROI in the long run than virtually any other marketing tactic – and unlike other avenues like advertising, it continues paying dividends even if you stop ongoing investment. (If a company promises you instant results, run away as fast as you can! Promises like this are most likely because they are undertaking “black hat” tactics that will ultimately harm your site and can result in it being blacklisted, causing often-irreparable search rankings and visibility damage.)

It often takes several weeks for website updates to be “crawled” and indexed by the search engine bots. And then, it can take additional weeks for those improvements to be reflected in stronger organic search standings on sites like Google. Typically, that translates to about a 2-month delay in improved search results, meaning that in the third full month of the partnership, you’ll start to see the fruits of the improvements made during the first month.

What if I was hoping for more immediate increases in site traffic?

If you’re looking for more immediate results, ask us about pay-per-click (PPC) campaigns! These can be a great supplement to a long-term SEO strategy.

How long are your contract terms?

Since we’re offering a quality and transparent service that’s able to provide visible ROI, we believe it’s unnecessary to lock our clients into long-term contracts.

However, since SEO efforts require so much of the “heavy lifting” to take place in the first few months of the partnership, and since it takes a few months to see tangible fruits of those efforts, we do require an initial contract term of 6 months. After that, you can cancel any time, with a 60-day notice.

What all is included in “full-service on-page SEO”?

Full-service B2B on-page SEO includes:
• Initial onboarding efforts like a site audit and keyword targeting/strategy development
• On-page code optimization
• Perpetual keyword research and optimization
• Ongoing technical reviews
• Addressing of new issues that surface
• Full technical on-page SEO

What technical on-page SEO items will VantagePoint manage on my website?

You can expect VantagePoint to handle the following technical on-page SEO items under the scope of your partnership with us:
• Title tag optimizations
• Meta tag optimizations
• Image compression and alt tag optimizations
• Website loading speed optimizations
• Google Tag Manager implementation and optimizations
• Body content SEO optimizations
• Publishing of content updated/created for SEO purposes
• Schema markup implementation
• Page URL optimizations and URL redirects
• Sitemap creation and optimization

How is keyphrase strategy/research handled?

The nuances of your particular website will determine how we approach keyphrase strategy, research and implementation. Our on-page efforts will primarily focus on the pages that offer the highest organic search visibility potential, such as the home page, product or service category page, and product or service sub-category pages. For large e-commerce sites, it’s important to know that individual product pages (except those with unusually high volume potential) are generally not well-suited to effective SEO efforts. The ranking of those product pages will, however, benefit from the improvements made elsewhere on the site, due to shared domain authority, strategic internal linking, etc.

Are there any services the VantagePoint B2B SEO package doesn’t include?

While VantagePoint provides a complete range of website services, our SEO packages do not include any of the following services:
• Custom graphic design
• Coding and/or scripting not included in the list above
• CMS theme development
• CMS plugin compatibility troubleshooting
If you have need of any of these services, contact us and we’ll be glad to discuss your needs with you.

What is a link building achievement, and why is it important?

A link building achievement is the acquisition of a new, relevant backlink to your website. These quality links show Google and other search engines that your site contains valuable information that other sites find useful; as a result, the page rankings for your site will very likely improve.

It’s important to note that, unlike some other SEO “experts,” we never pursue grey- or black-hat backlink resources or schemes that can negatively impact your site’s ability to rank.

How do you gain these relevant backlinks?

To find relevant opportunities we research high domain authority, high relevance sites in your space. Once these are identified, we reach out to a contact at that site to gauge their interest in either sharing a link on their website to yours (to relevant content, typically a blog post or article) or if there’s interest in hosting a guest blog that will ultimately link back to your site.

What is a Google My Business profile?

This is a profile that appears when individuals find you on Google Search or Maps, which highlights essential information about your business. Chances are your business already has a Google My Business profile with information automatically populated by Google, but claiming and customizing that profile can have a significant impact on the perception on your brand and improve organic traffic to your website.

Contact us to get started with B2B SEO packages

We want to help you increase your web traffic with our SEO packages, whether you’re an industrial manufacturer or other B2B company. Contact us to get the discussion started.
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