February 25, 2026 – VantagePoint Marketing, a nationally recognized B2B marketing agency headquartered in Greenville, S.C., has named Dave McQuaid its new president and chief executive officer. McQuaid, who has been with the agency for more than two decades, succeeds Henry Pellerin, who stepped down after nine years with the agency.
McQuaid joined VantagePoint in 2004 as creative director. He rose steadily through the ranks, advancing to vice president of creative and digital and, most recently, chief operating officer. Before VantagePoint, he served as creative director at Bob Jones University for 15 years.
“VantagePoint has been my home for a long time, and I don’t take this new role lightly,” McQuaid said. “B2B marketing is crowded with vague promises and strategies that don’t deliver. We’ve always promised to provide clear insight and creative ideas that result in real business impact. That’s the standard I’m committed to maintaining, especially in this age of AI-driven tactics.”
Throughout his tenure, McQuaid has played a central role in VantagePoint’s creative and operational output. His track record includes:
