Greenville, SC – Andrea Simrell, newly promoted to public relations director for VantagePoint Marketing, has successfully completed the Examination for Accreditation in Public Relations, entitling her to use the APR professional designation.
The Accreditation program aims to improve the practice of public relations by assessing competence in 60 areas of knowledge, skills and abilities associated with the profession. Simrell successfully completed the rigorous process, including presenting her portfolio to a Panel Presentation of three peers and sitting for a computer-based examination, to receive her Accreditation.
As public relations director at VantagePoint Marketing, Simrell steers public relations strategies and tactics for several of the B2B marketing agency’s clients. She also leads a team of public relations professionals in content development, media relations and strategic planning.
“We’re so proud of Andrea for receiving this honor, and her promotion is well-deserved,” said Henry Pellerin, VantagePoint president and CEO. “Not only does she consistently provide strategic insight and direction for our public relations team and stays involved with various industry and non-profit organizations, she also devoted a significant amount of her personal time to this endeavor.”
Simrell has more than 12 years of industry experience and is a summa cum laude graduate from the University of Georgia’s Grady College of Journalism and Mass Communication with a degree in public relations. She is a member of the Public Relations Society of America (PRSA), International Foodservice Editorial Council (IFEC) and serves on the 2019-19 Board of Directors for the Junior League of Greenville.
About VantagePoint Marketing
VantagePoint Marketing is a nationally recognized business-to-business marketing agency with a primary focus on foodservice clients. Headquartered in Greenville, South Carolina, it is ranked nationally as one of Chief Marketer’s 2017 B2B Top Shops, is a ten-time winner of the Business Marketing Association of the Carolinas’ Agency of the Year award and has been named one of the small/midsized Best Places to Work in South Carolina for six consecutive years. Founded in 1993, VantagePoint takes an integrated approach in offering its clients expertise in marketing, advertising, branding, digital and public relations. For more information, visit www.vantagep.com.
About the Universal Accreditation Board
The UAB was established in 1998 by a coalition of public relations professional organizations that today includes the Asociación de Relacionistas Profesionales de Puerto Rico, California Association of Public Information Officials, Florida Public Relations Association, Maine Public Relations Council, National Association of Government Communicators, National School Public Relations Association, Public Relations Society of America, Religion Communicators Council and the Southern Public Relations Federation. Each organization contributes resources and senior-level volunteer members who represent all segments of the public relations profession. For more information about the UAB and the APR designation, visit www.praccreditation.org.
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